Architects and Designers may not think of themselves as salespeople but an important part of their business is about bringing in business! As technology and trends evolve, Architects and their businesses need to as well. Learn about the importance of digital marketing, the metrics you need to track, and the tools you can use all with the goal of running a successful practice.

April 7, Noon
Approved for 1 AIA LU

You'll learn how to design an inbound funnel that works for your firm, how to design your customer's journey and use that to inform your inbound marketing strategy, and get an insider's look at inbound marketing tactics and best practices you can apply to your own practice.